Sustainability– category –
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Sustainability
Aojiru vs. vegetable juice vs. dried vegetables, thoroughly compared | Which method truly works for beating vegetable deficiency?
青汁・野菜ジュース・乾燥野菜を徹底比較|野菜不足解消に本当に効く方法はどれ? 「野菜をもっと食べなきゃ」と思いつつ、なかなか実行できない。そんな方が最初に手を出すのが、青汁か野菜ジュースではないでしょうか。 ドラッグストアに行けば棚いっぱ... -
Sustainability
A Vegetable Intake Guide for Expectant Mothers | How to Supplement Folate and Iron with Dried Vegetables
この記事でわかること 妊娠中に必要な1日の野菜摂取量と不足しがちな栄養素 葉酸・鉄分を効率よく摂れる野菜の選び方 つわり中でも続けられる乾燥野菜の活用法 妊娠期別のおすすめレシピと食べ方 乾燥野菜を使った時短調理のコツ 「妊娠がわかってから、食... -
Non-standard vegetables
What Are Kyoto's Traditional Preserved Foods? Inherited Wisdom and How to Use It Today
Kyoto, boasting over a thousand years of history, has a diverse array of "traditional preserved foods" born from rich seasons and the wisdom of daily life. In an age without refrigeration, the sun-dried vegetables, pickles, and fermented foods devised to make the most of seasonal ingredients without waste still support the Kyoto table today. This article covers... -
Non-standard vegetables
The Agriculture & Livestock Industries Corporation's "Vegetable Information, April 2026 Issue" Features ZEROCO's Freshness-Preservation Technology—The Potential of Ice-Temperature Storage for Agriculture and Distribution
The April 2026 issue of the monthly "Vegetable Information," published by the Agriculture & Livestock Industries Corporation (ALIC), carried a feature article on the vegetable freshness-preservation technology developed by ZEROCO Inc. The corporation is a public institution that surveys and publishes vegetable supply-demand and price trends, and being featured in its specialist journal shows industry attention on ZEROCO's technology... -
Food loss reduction
What Changed with "Too Good To Go" Landing in Japan—A Turning Point the Food-Loss-Reduction App Presses on the Food Industry
On January 28, 2026, the Denmark-born food-loss-reduction app "Too Good To Go" entered the Japanese market. Registered users topped 250,000 within a week of launch, and it captured the No.1 overall ranking on the App Store. This speed shows that Japanese consumers... -
Food loss reduction
The global cost of food waste surges to USD 540 billion—3 measures agriculture and the food chain should tackle right now
In 2026, the world's food-waste cost is projected to reach 540 billion dollars. This is up from 526 billion dollars the previous year, and if this continues, cumulative losses for 2025–2030 will reach 3.4 trillion dollars. This figure, reported by New Food Magazine based on expert analysis, relates to the UN SDGs' Goal 12... -
Non-standard vegetables
MAFF Announces the April 2026 Vegetable Price Outlook—Cabbage and Lettuce Down Year-on-Year, Potatoes and Onions Remain High
On March 31, 2026, the Ministry of Agriculture, Forestry and Fisheries published the April growth conditions and price outlook for vegetables destined for the Tokyo Metropolitan Central Wholesale Market. With rainfall and rising temperatures since late February, the growth of many leafy vegetables has recovered, and cabbage and lettuce are expected to see supply slightly above average and prices fall year-on-year. On the other hand, last summer's... -
Food loss reduction
Ministry of the Environment Announces FY2023 Food Loss at 4.64 Million Tons—An 80,000-Ton Reduction Year-on-Year, but Still Halfway to the 2030 Target
The Ministry of the Environment announced that food loss generated within Japan in FY2023 (fiscal 2023) was about 4.64 million tons. This is an 80,000-ton reduction from the previous fiscal year (FY2022) figure of about 4.72 million tons, and a steady improving trend continues. However, reaching the government's FY2030 target still requires a large... -
Food loss reduction
Too Good To Go, the Domestic Supermarket Industry's First Adoption—Starting at 2 Super Value Stores in Tokyo, Reducing Prepared-Food Loss at Up to 50% Off
The Denmark-born food-loss-reduction app "Too Good To Go" was adopted on March 26, 2026, at stores of Super Value (operated by OIC Group), the first domestic supermarket chain to do so. The service starts first at two stores in Tokyo, Super Value Suginami Takaido and Todoroki... -
Non-standard vegetables
JA Kumamoto Keizairen Regenerates Blemished Vegetables into Washi Lights—"Tomoru Oyasai" Starts Crowdfunding on Makuake Today
On March 30, 2026, JA Kumamoto Keizairen (Kumamoto Prefecture Economic Federation of Agricultural Cooperatives) started crowdfunding on Makuake for "Tomoru Oyasai," which regenerates blemished vegetables (tomato, eggplant) that can't be shipped or eaten into poster lights with washi shades. The JA Keizairen originally... -
Non-standard vegetables
Consumer Affairs Agency Begins Operating a Food Bank Certification System from April 1—Reducing Loss by Raising the Reliability of Food Donations in Partnership with MAFF
From April 1, 2026, the Consumer Affairs Agency, in partnership with the Ministry of Agriculture, Forestry and Fisheries, begins operating a food bank certification system. By certifying food bank organizations that manage food appropriately and meet the compliance items of the "Food Donation Guidelines," it promotes donations from food manufacturers and retailers, reducing food loss... -
Food loss reduction
The Consumer Affairs Agency approves the second food loss reduction policy in a Cabinet decision—raising the 2030 target from 50% to 60%, for an additional 200,000-ton reduction
Cabbage Stays High at 149 yen/kg in Late March—Amid Continued Price Instability of Spring Vegetables, Why the "Stability" of Dried Vegetables Draws Attention -
Dried vegetables
In late March 2026, cabbage stayed high at 149 yen/kg at the Nagoya market. Against the backdrop of price instability of spring vegetables amid continued poor weather, the strengths of dried vegetables—stable supply, long-term storage, and avoiding price-fluctuation risk—are drawing renewed attention.
In June 2025, the Ministry of the Environment published FY2023 (fiscal 2023) food loss generation. The total was about 4.64 million tons, down 80,000 tons from the previous fiscal year (4.72 million tons), setting a new record low since estimation began. Business-related was about 2.31 million tons and household-related about 2.33 million tons, with business-related falling below household-related for the first time. Reduc... -
Powder
Upvege, Which Powders Off-Spec Vegetables, Points to a New Trend in Upcycling
In October 2025, Green Ace Co., Ltd. officially launched the upcycled food brand "upvege." Using its proprietary powdering technology, it transforms "unused vegetables"—those that didn't reach the market because their shape or size didn't meet standards—into high-value-added products with their color, aroma, and nutrition intact... -
Food loss reduction
Food loss at 4.64 million tons, a record low | Business-related loss falls below household-related for the first time
AEON-Born Sustainable Chocolate | Achieving Cacao-Free with Sunflower Seeds -
Non-standard vegetables
Cacao, the raw material for chocolate, faces supply anxiety due to climate change. Amid this, AEON has been selling the chocolate alternative "Choco ka?" using sunflower seeds since 2025, drawing attention as a sustainable-food rollout at a major distributor. AEON's cacao-free ch...
March 25, 2026 -
Non-standard vegetables
The off-spec vegetable delivery service "LossHeru" partnered with Japan Post to begin selling at post offices nationwide. The familiar post office is becoming a new point of contact for reducing food loss. Japan Post Becomes a Channel for Off-Spec Vegetables. On January 19, 2026, the off-spec vegetable delivery service operated by Ekunes Inc...
The FY2023 (fiscal 2023) food loss estimate published by the Ministry of the Environment was 4.64 million tons, a new record low since statistics began. But what deserves attention beyond the figure is the change in the breakdown. Business-related (companies, restaurants, etc.) food loss was 2.31 million tons, falling below household-related (2.33 million tons) for the first time... -
Food loss reduction
Food loss at 4.64 million tons, a record low | Business-related loss falls below household-related for the first time
FamilyMart × Food-Loss App Cuts Waste 5% | Convenience Stores Move -
Food loss reduction
On January 28, 2026, FamilyMart announced a partnership with "Too Good To Go," an app with a cumulative food-loss-reduction record of over 500 million meals worldwide. It began pilot operation at 6 Tokyo stores in the Ikebukuro, Komazawa University, and Aoyama areas, succeeding in reducing waste by about 5%...
Upcycled Foods Expand | The New Value of Off-Spec Vegetables -
Non-standard vegetables
In the food industry, the "upcycling" movement is accelerating. Efforts to use off-spec vegetables and manufacturing by-products not as "waste" but as "valuable ingredients" are drawing attention as part of sustainability management. A movement facing the 4.64-million-ton food-loss challenge. Environ...
We Were Featured on MAFF's "Nippon Food Shift" Suste-Nabe Page -
Non-standard vegetables
Agriture Inc. has been listed as a joint PR member on the Suste-Nabe special page of "Rethinking Japan Through Food. NIPPON FOOD SHIFT," the food-education and food-security awareness project promoted by the Ministry of Agriculture, Forestry and Fisheries. What Is Suste-Nabe? "Suste-Nabe" is the challenge surrounding our food...
March 10, 2026 -
Sustainability
What is the superfood moringa? Its nutritional features and how to choose and drink powder and tea
"Moringa," which has drawn attention lately alongside rising health consciousness. A plant of the horseradish-tree family native to India, it's also called the "miracle tree" and "tree of life" because almost all of its parts—leaves, seeds, roots—can be used. This tree, which grows in tropical and subtropical regions, has astonishing growth... -
Sustainability
Contributing to corporate branding! How to choose sustainable novelties
As companies work toward realizing a sustainable society, novelty goods too are increasingly required to reduce environmental impact and be sustainable. Among these, dried vegetables are sometimes used as a new kind of novelty that can contribute to the SDGs (Sustainable Development Goals)... -
Sustainability
The relationship between non-standard vegetables and food loss | Solutions and case studies
“Non-standard vegetables” discarded without reaching the market for reasons such as appearance or size not meeting standards. Although they are still perfectly edible, many are discarded, making them a major cause of food loss. Today, putting such non-standard vegetables to use is drawing attention... -
Sustainability
Notable upcycle food brands | A sustainable choice
With about 40% of the food produced worldwide being discarded, “upcycle foods” are drawing attention as a new solution that turns that waste into value. This article explains the idea of upcycling—breathing new life into ingredients and byproducts destined for disposal—and the Kyoto-born dried vegetable brand “OY... -
Sustainability
The foods Gen Z chooses. An era when environmental consideration becomes brand strength
Hello, everyone. I’m Kojima of Agriture Inc. We work to transform unused resources—non-standard vegetables and surplus harvest—into new food raw materials through drying and powdering. Working daily to give new value to vegetables, across generations... -
Sustainability
The potential of new businesses using unused resources, and 5 secrets to success
Soaring resource prices, pressure for environmental consideration, the current toward sustainable management. What companies are now called on to have is a “use-it-all” mindset. Drawing attention is the use of “unused resources” overlooked until now—byproducts of discarded crops, ingredients dormant in regions, and what comes out during processing... -
Sustainability
What is behind the rising demand for mugwort? Market trends and the potential for use
Demand for mugwort is rising markedly. Why is this Japanese herb, long beloved in Japan, now drawing so much attention? Behind it lie rising health consciousness, a reappraisal of Japanese herbs, and the discovery of new uses in the beauty and food industries. Especially since 2024... -
Sustainability
What are the quality standards for domestic mugwort? Points to judge by growing region, cultivation, and processing
When it comes to mugwort quality, what do you think is the most important factor? Many people focus on the words “domestic” and “pesticide-free,” but in fact the biggest factor determining quality is “drying technology.” No matter how fine the mugwort you grow, if nutrition and aroma are lost in the drying process,... -
Sustainability
A Guide to Selecting Superfood Raw Materials: Points to Master in Product Development
Alongside rising health consciousness, the functional food market is expanding rapidly. At its core are the nutrient-rich raw materials called "superfoods." A superfood is a food with excellent nutritional balance that contains many kinds of beneficial components, or one in which a particular beneficial component stands out... -
Sustainability
Moringa is called a "nutrient-rich tree" and draws attention as a superfood containing over 90 kinds of nutrients. But to make the most of that rich nutritional value, an appropriate processing method is essential. The powdering process starts from harvest. At a processing facility in Kagoshima Prefecture...
Dried goods are ingredients dried for long-term storage. By removing the moisture, they are characterized by concentrated umami and nutritional components. In Japanese food culture, dried goods have long held an important place. With their excellent shelf stability, the convenience of being usable easily anytime, and their distinctive flavor and texture... -
Sustainability
A Complete Guide to Using Moringa Powder: Effective Ways to Take It and Recipes
Moringa powder is a health food made by drying and powdering the leaves of moringa, called the "miracle tree." This plant native to India contains over 90 kinds of nutrients, with a good balance of the nutrients our bodies need—vitamin A, vitamin C, calcium, iron, amino acids, and more... -
Sustainability
Points for Moringa Product Development: A Winning Strategy for Planning, Manufacturing, and Sales
Alongside rising health consciousness, interest in superfoods is expanding rapidly. Among them, moringa—called a "nutrient-rich tree"—contains a wide range of nutrients such as vitamin A, vitamin C, calcium, iron, and amino acids, and is drawing attention as functional foods, powder products, and green-juice-type... -
Sustainability
Complete guide to using mugwort powder | Recipes for kusa mochi, bread, and lattes, plus amounts and selection
Mugwort powder (yomogi powder), usable in kusa mochi, mugwort tea, and mugwort bread. Made by drying and powdering the leaves, mugwort powder’s appeal is that it can be mixed directly into dough or drinks without the trouble of rehydrating. Still, many people are unsure “how much to add” and “what uses there are”... -
Dried vegetables
What Are Dried Goods? The Secret of Their Nutritional Value and Uses in the Modern Diet
Agriture partners with farmers around the world, promoting fair trade and sustainable agriculture. Through high-quality agricultural products, we run a fair trade business connecting producers and consumers. -
Product development
Kyoto-style food development | Gift-oriented product development OEM using Kyoto vegetables
Gift food OEM using Kyoto ingredients is a field that lets you add the value of the “Kyoto brand” to products—value that product development in other regions cannot deliver. In addition to Kyoto vegetables such as Kujo green onion, Shogoin daikon, Kamo eggplant, and Manganji pepper, and up to the pickles, tsukudani, Kyoto sweets, and dashi that Kyoto’s food culture has nurtured, ingredients... -
Powder
Creating a regional brand with a Kyoto-vegetable OEM | The complete flow from planning to sales
Powder processing of Kyoto vegetables is one of the few options that lets you translate a regional brand into a product at the raw-material level. Kujo green onion, Manganji pepper, Shogoin daikon, Kyo-kurenai carrot, Mizuo yuzu—the heirloom vegetables Kyoto has long nurtured excel in every respect: color, aroma, and story. Food OEM... -
Product development
Kyoto ingredient processing OEM | How to make the most of Kyoto vegetables and quality control
The strength of requesting ingredient-processing OEM in Kyoto lies in access to Kyoto vegetables, heirloom vegetables, and Kyoto-grown ingredients, and in a quality-control system backed by the culture of long-established makers and artisans. By combining processing techniques such as drying, powdering, and extract extraction with Kyoto-grown ingredients, you get something beyond mere OEM manufacturing—a... -
Powder
How to source commercial vegetable powder in small lots, and how to use it
Wanting to source commercial vegetable powder in small lots—this is a challenge common to a wide range of businesses: restaurants, food manufacturers, EC operators, confectionery workshops, and more. The unit-price benefit of bulk sourcing is appealing, but considering inventory risk, loss at the prototyping stage, and cash flow, “first, at a scale of about 5–50 kg... -
Product development
Heirloom vegetable OEM | A commercialization case guide using Kyoto vegetables and local ingredients
Right now, product development that makes use of “regional individuality” is drawing attention. Among these, foods using heirloom vegetables and Kyoto vegetables are strongly supported for the gift market and inbound-oriented products, thanks to their visual beauty and rarity. Especially now, with inbound tourists increasing, region... -
Powder
Solve picky eating too! 3 ideas for commercializing vegetable powder you can keep up every day
Getting plenty of vegetables every day is the foundation of health. But in reality, many people can't get enough vegetables for reasons such as "I'm too busy to spend time cooking," "my kids dislike vegetables and won't eat them," or "I just don't like the taste." Against that backdrop... -
Product development
One’s Daily Co., Ltd.
Selecting safe ingredients for developing a treat that people and pets can eat together. Under the concept of “something people and dogs can eat together every day,” we carefully selected safe ingredients for treat development together with One’s Daily, which makes additive-free treats. Furthermore, so people and pets alike can enjoy... -
Product development
Hoshi no Kitchen
Dried vegetables adopted at a topping bar for choosing the future. OYAOYA dried vegetables were adopted at Hoshi no Kitchen inside the “ITOCHU SDGs STUDIO” in Kita-Aoyama, Tokyo. A feature is incorporating sustainable ingredients into classic menus familiar to everyone from children to adults. Dried... -
Dried vegetables
Wada Farm
Commercializing an attention-grabbing fruit tomato from Kyotango. We received the “yarisugi tomato”—grown in Kumihama, Kyotango, in an environment so harsh it is called an “athlete vegetable,” with sweetness and tartness packed densely—from Wada Farm and made it into a product. High-sugar tomatoes are hard to dry... -
Sustainability
Buddy’s Farm
About Buddy’s Farm. Buddy’s Farm (Odawara City, Kanagawa) is an agricultural corporation known for growing somewhat rare mini tomatoes. About six years since founding, it has shipped to local direct sales and restaurants while committing to varieties with thin skins and strong individual flavor. Making use of that know-how, last year... -
Dried vegetables
Kyotamba radish
A project toward establishing radish as a regional specialty. This is a project started as a means of regional revitalization, initiated by Mr. Nomura, who grows radishes in the Kyotamba area of Kyoto. Agriture CEO Kojima supported the web system construction and the back end including SNS... -
Sustainability
Takii & Company, Limited
A dried vegetable series using Phytorich. We produced dried vegetables using vegetables from the Phytorich series developed by Takii & Company, Limited, known for its “vegetables with a good reason.” From that series, we used “Kyo-kurenai carrot,” “Orange carrot,” and “Healthy oku... -
Non-standard vegetables
Yasai Yakuzen
Yasai Yakuzen, balancing the body with vegetables. Together with YAKUZEN TOKYO Co., Ltd., we launched the “Yasai Yakuzen” service—a way of eating that balances the body from within using “familiar vegetables” available at supermarkets. Even the vegetables we casually eat, when appropriately chosen and appropriately cooked from a yakuzen perspective... -
Sustainability
Kubota Corporation
Producing dried tomato in a collaboration with Beppin Farm. In a collaboration with Beppin Farm, operated by Kubota Corporation, we produced dried tomato using tomatoes grown at Kubota Farm, operated within the Kubota Group, for the company’s internal use... -
Sustainability
Aida LLC
A flavored tea using dried Kujo green onion wins a Japanese Tea Award. Aida LLC provides experiences of time and space by making use of diverse cultures—food, art, aroma, music, and more—centered on the tea ceremony and Japanese tea. At the company’s shop located in Minami-ku, Kyoto City, “a Japanese tea space to enjoy time”...
