Novelties– category –

Food OEM is a system for creating original-brand products by entrusting manufacturing to a specialized manufacturer without owning your own factory. With the expansion of online mail order and D2C business, it is used widely from sole proprietors to major companies. However, if you choose the wrong OEM manufacturer, cost overruns...

Original novelties, essential to corporate and store branding. Just handing them out can turn a valuable investment into wasted effort. The novelty market has evolved from mere promotional items into communication tools that embody a company’s values. Especially in 2025, S...

Now that sustainability and the SDGs have become important items in corporate evaluation, choosing environmentally conscious gifts is a prime opportunity to raise a company’s brand value. Ethical gifts—recycled materials, fair-trade products, earth-friendly manufacturing processes—are drawing attention. This article introduces gifts companies adopt...

For seasonal greetings and gifts of gratitude, colorful and healthy dried vegetable gifts are drawing attention. Keeping well and easy to enjoy on the recipient’s own timing, dried vegetables are practical gifts that are also visually gorgeous and brighten the table. What you’ll learn in this article: the novelty market...

Novelties don’t lead to corporate branding just by being handed out. The essential value is having recipients “remember you” and “empathize.” In reality, however, cases where cheap ballpoint pens are handed out in bulk due to budget and remembered by no one are not few...

SDGs efforts are changing how corporate gifts are chosen. Souvenirs for business partners, shareholder benefits, anniversary gifts. There are many occasions a year when companies give gifts. Yet recently, more staff feel “somehow uneasy” about continuing to choose the same standard gifts as before...

Are your trade show handouts being told, “I got it but threw it away”? Every time you exhibit at a trade show, the selection of handouts (novelties) is a headache. Ballpoint pens, clear files, eco bags. Standard items are cheap and easy to arrange, but honestly, they hardly stay in visitors’ memory...

For company event novelties, is “towels and ballpoint pens” still okay? General meetings, founding anniversaries, safety conventions, year-end parties. Anyone in general affairs has surely wondered at least once what to give as a novelty at each company event. Towels, ballpoint pens, mugs...

What you’ll learn in this article: trends drawing attention in the 2026 corporate gift and promotional item market; why health-conscious gifts are valued as “gifts you’re glad to receive”; recommended food gift compositions by budget band; specific points for choosing gifts that stand out from other companies; the flow and schedule of producing original gifts...

What you’ll learn in this article: why food gifts are chosen for anniversary gifts; tips for choosing differently for employees vs. business partners; recommended anniversary gifts by budget; examples of food gifts that were actually well received; the schedule sense from order to delivery. “For the ○th anniversary gift, what should we…”...

What you’ll learn in this article: the effect of handing out novelties during Health Promotion Month and Safety Week; how to choose health-related goods that change employees’ awareness; a recommended novelty list by budget; distribution timing and tips to maximize impact; examples that were actually well received. The Health Promotion Month that comes every year (October...

What you’ll learn in this article: why food is chosen for shareholder meeting souvenir gifts; trends and specific examples of food gifts shareholders are pleased with; gift proposals by budget (500 to 2,000 yen); the trend of abolishing souvenirs and alternative measures; legal and accounting cautions. “For this year’s shareholder meeting, what about souvenirs?”...

Are you settling gifts to business partners with “just beer coupons for now”? As the mid-year and year-end gift seasons approach, choosing gifts for business partners is a headache for sales-planning staff. Honestly, many companies settle each time with the same catalog gifts or beer coupons...

Is your feeling of “thank you for many years of hard work” truly reaching them? Choosing gifts for retirees is honestly difficult. Most cases end with a bouquet and a catalog gift, but whether that truly conveys gratitude leaves a bit of doubt...

Hello, everyone. I’m Kojima of Agriture Inc. We work to transform unused resources—non-standard vegetables and surplus harvest—into new food raw materials through drying and powdering. Working daily to give new value to vegetables, across generations...

As companies work toward realizing a sustainable society, novelty goods too are increasingly required to reduce environmental impact and be sustainable. Among these, dried vegetables are sometimes used as a new kind of novelty that can contribute to the SDGs (Sustainable Development Goals)...

“Non-standard vegetables” discarded without reaching the market for reasons such as appearance or size not meeting standards. Although they are still perfectly edible, many are discarded, making them a major cause of food loss. Today, putting such non-standard vegetables to use is drawing attention...

With about 40% of the food produced worldwide being discarded, “upcycle foods” are drawing attention as a new solution that turns that waste into value. This article explains the idea of upcycling—breathing new life into ingredients and byproducts destined for disposal—and the Kyoto-born dried vegetable brand “OY...

Soaring resource prices, pressure for environmental consideration, the current toward sustainable management. What companies are now called on to have is a “use-it-all” mindset. Drawing attention is the use of “unused resources” overlooked until now—byproducts of discarded crops, ingredients dormant in regions, and what comes out during processing...

Also searched for as “dried fruit black tea,” “edible tea” is a group of products that pair dried fruit with teas such as black tea, rooibos, and herbal tea; you pour hot water to enjoy the aroma and taste, then eat the fruit itself at the end. Apple, mandarin orange, strawberry...

Dried fruit, whose popularity is rising as a healthy snack and natural ingredient. However, most products distributed in the domestic market are overseas-grown and sugar-added. In fact, “domestic” and “sugar-free” dried fruit is still a limited presence. Why domestic...

Right now, product development that makes use of “regional individuality” is drawing attention. Among these, foods using heirloom vegetables and Kyoto vegetables are strongly supported for the gift market and inbound-oriented products, thanks to their visual beauty and rarity. Especially now, with inbound tourists increasing, region...

Gift food OEM using Kyoto ingredients is a field that lets you add the value of the “Kyoto brand” to products—value that product development in other regions cannot deliver. In addition to Kyoto vegetables such as Kujo green onion, Shogoin daikon, Kamo eggplant, and Manganji pepper, and up to the pickles, tsukudani, Kyoto sweets, and dashi that Kyoto’s food culture has nurtured, ingredients...

Powder processing of Kyoto vegetables is one of the few options that lets you translate a regional brand into a product at the raw-material level. Kujo green onion, Manganji pepper, Shogoin daikon, Kyo-kurenai carrot, Mizuo yuzu—the heirloom vegetables Kyoto has long nurtured excel in every respect: color, aroma, and story. Food OEM...

The strength of requesting ingredient-processing OEM in Kyoto lies in access to Kyoto vegetables, heirloom vegetables, and Kyoto-grown ingredients, and in a quality-control system backed by the culture of long-established makers and artisans. By combining processing techniques such as drying, powdering, and extract extraction with Kyoto-grown ingredients, you get something beyond mere OEM manufacturing—a...

Wanting to source commercial vegetable powder in small lots—this is a challenge common to a wide range of businesses: restaurants, food manufacturers, EC operators, confectionery workshops, and more. The unit-price benefit of bulk sourcing is appealing, but considering inventory risk, loss at the prototyping stage, and cash flow, “first, at a scale of about 5–50 kg...

Trade shows that give a full view of the entire supply chain—from raw material sourcing to manufacturing and import/export—are held one after another, becoming a place industry insiders can’t miss for business meetings and discovering trends. But with so many trade shows held, “which event to attend” and “what you can gain...

Exhibiting at a trade show brings great effect in acquiring new customers and improving awareness. But for beginners, it’s often unnerving not knowing where to start with preparations. What you’ll learn in this article: the preparation schedule and cost guide for exhibiting; preparation by period...

Exhibiting at a trade show is a prime opportunity to acquire new customers and improve awareness. However, cases where a valuable investment goes to waste due to insufficient preparation or strategic missteps are not few. In food, beverage, and agriculture trade shows especially, there are challenges unique to the industry. Exhibiting costs are by no means...