Supermarket Trade Show

Supermarket Trade Show 2026 is one of Japan's foremost business-meeting exhibitions targeting the food-distribution industry, including supermarkets. Many food manufacturers, trading companies, wholesalers, prepared-food businesses, and restaurant chains attend, making it a platform directly connected to distribution and channel expansion, storefront reform, and product development. This show develops a wide range of exhibition fields that answer the challenges and needs faced by the distribution front line—"groceries, daily-delivery goods, frozen and refrigerated products," "store equipment, fixtures, and materials," "ICT and DX solutions," "logistics and backyard improvement," and more—and exhibiting companies can appeal the strengths of their products and solutions directly to buyers. For exhibiting companies it is an opportunity to access retail distribution channels nationwide, and for visitors too it is an efficient place to gain, in a short time, information that contributes to new products, new technology, and building the sales floor of the future. It is held February 18 (Wed)–February 20 (Fri), 2026, at all halls of Makuhari Messe, with admission by advance registration, centered on distribution and sales professionals. For companies seeking the next step in food-distribution business, the Supermarket Trade Show is an important place for encounters and development.

Official site:https://www.smts.jp/jp/index.html

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