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What are Fukui’s heirloom vegetables? Features, season, and ways to eat the 23 items explained

Fukui Prefecture's heirloom vegetables are a group of native varieties handed down within a geography of great diversity – the maritime climate of Wakasa Bay, the sand dunes of the Echizen coast, the heavy-snow country of the Ono basin, and the mountainous districts of Katsuyama and Okuetsu.The Japan Traditional Vegetable Promotion Associationrecognizes 23 items, a highly distinctive lineup that includes GI-registered items such as Yoshikawa eggplant, Yamauchi kabura, Kamishō satoimo, and Kōchi aka-kabura.

This article organizes the 23 items into a single list and takes a detailed look at 7 representative ones. We introduce the native varieties that underpin Fukui's food culture: Yoshikawa eggplant, the first heirloom vegetable in Japan to earn GI registration; Kōchi aka-kabura, handed down over many years; Yatabe negi, which curves like a fishhook; and Tateishi eggplant, a native medium-long eggplant of the Wakasa region.

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The definition of "heirloom vegetable" and the scope of this article

There is no nationwide unified definition for "heirloom vegetable," and the criteria differ by certifying body. To help you understand this article's content accurately, we organize the criteria of major certifying bodies.

Certifying bodyMain criteria
Kyoto Prefecture "Kyoto Heirloom Vegetables"Cultivated in Kyoto from before the Meiji era and unique to Kyoto
Osaka Prefecture "Naniwa Heirloom Vegetables"Cultivated within Osaka Prefecture from roughly 100 or more years ago
Nara Prefecture "Yamato Heirloom Vegetables"A variety with a cultivation history of more than 40 years
Akita Prefecture "Akita Heirloom Vegetables"Cultivated within the prefecture from before the Showa 30s
Yamagata Prefecture "Yamagata Heirloom Vegetables"Cultivated within the prefecture from before Showa 20
The Japan Traditional Vegetable Promotion AssociationIndependent certification criteria (broader)

In this article we introduce the 23 items using the certification of the Japan Heirloom Vegetables Promotion Association as our primary source. Fukui Prefecture has no official certification system of its own, but the prefecture's Department of Agriculture, Forestry and Fisheries and its municipalities support the conservation and distribution of native varieties as regional brands. Of the 23 items, the main text focuses on 22; Kataura, which is grown throughout the prefecture and has no specific growing region, is introduced separately in the "Other local specialty varieties" section at the end of the article.

What are Fukui's heirloom vegetables? A food culture spanning Wakasa Bay to Okuetsu

Fukui Prefecture has diverse terrain: the mild maritime climate along the Wakasa Bay coast, the sand dunes of the Echizen coast, the Kuzuryū River alluvial fan of the Sakai plain, the heavy-snow country of Ono and Katsuyama, and the mountainous districts of Okuetsu. Bordering Kyoto, Shiga, and Ishikawa, its food culture draws a blend of influences from Kyoto, Hokuriku, and Etchū cuisine, and that shows in the rich variety of its native vegetables too.

The three areas and the distribution of items

AreaRepresentative itemsRegional characteristics
Reihoku (Fukui City, Sakai, Katsuyama, Ono)Akari negi, Shinbo eggplant, Myokin eggplant, Katsuyama mizuna, Kawachi aka-kabura, Arashi kabura, Anama kabura, Itagaki daikon, Echizen shirokuki gobo, Kamisho satoimo, Sannenko rakkyo, Kaeru-uri, Kida chiso, NaokeThe dune land of the Echizen coast and the heavy-snow region of the Ono basin. The largest number of varieties
Reinan (Tsuruga, Obama, Wakasa, Mihama, Takahama)Yatabe negi, Yamauchi kabura, Furutagari kabura, Kubomaru nasu, Sugihashi akakanba, Tateishi eggplant, Kurokawa manaThe maritime climate of Wakasa Bay. A meeting point of food culture with Kyoto and Omi
Tannan (Sabae, Echizen City, Ikeda)Yoshikawa eggplantA GI product with over a thousand years of history in the former Yoshikawa Village of Sabae City

Reihoku (Fukui City to Okuetsu) stands head and shoulders above in number of varieties, while Reinan (the Wakasa Bay coast) has varieties that reflect its food-culture ties with Kyoto. Tannan is symbolized by Sabae's Yoshikawa eggplant, which has nationwide recognition as a GI-registered heirloom vegetable.

Historical background—millennia-old heirlooms and slash-and-burn / dune cultivation

  • Yoshikawa eggplant — A round eggplant long cultivated in the former Yoshikawa Village of Sabae City. Also said to be the root of the Kamo eggplant; registered as GI No. 14 on July 12, 2016 (the first-ever GI registration for a heirloom vegetable)
  • Kawachi aka-kabura — A red turnip passed down over many years in the Miyama district of Fukui City
  • Yamauchi kabura — A conical turnip from the Yamauchi district of Wakasa Town. Registered as GI No. 16 on September 7, 2016
  • Kamisho satoimo — A small, highly sticky taro from the Kamisho district of Ono City. Registered as GI No. 43 on November 10, 2017 (listed as "Okuetsu satoimo" on the association's list)
  • Arashi kabura — A small turnip grown by slash-and-burn cultivation in the Kamiuchinami Arashi district of Ono City
  • Sannenko rakkyo — Dune scallions raised over 3 years in the Sanrihama dunes of Sakai City

Fukui's heirloom vegetables carry a multilayered food culture, from the millennium-old lore of the Yoshikawa eggplant to terrain-specific cultivation methods like slash-and-burn and dune cultivation. The current GI registrations are 3 varieties (Yoshikawa eggplant, Yamauchi kabura, Kamisho satoimo); Yatabe negi's registration was removed on August 4, 2022. In the heirloom-vegetable category, Fukui is one of the prefectures with multiple GI-registered varieties.

The full list of Fukui's 23 heirloom vegetables and a seasonal calendar

We've organized the 23 heirloom vegetables of Fukui Prefecture certified by the Japan Heirloom Vegetable Promotion Association, sorted by category. With a composition of 5 eggplant varieties, 6 turnip varieties, and 2 negi varieties, the root, leaf, and fruit vegetables that support Fukui's table are well balanced.

Quick-reference chart of the 23 varieties

We've organized the 23 varieties along with their categories and growing regions. Because the region-wide Katauri is covered in the specialty-varieties section at the end, this main section focuses on 22 varieties.

#ItemCategoryMain growing region
1Yoshikawa eggplantEggplant (GI)Sabae City (former Yoshikawa Village)
2Kubomaru nasuEggplant (round)Kubo district, Mihama Town
3Shinbo eggplantEggplantShinbo district, Fukui City
4Sugihashi akakanbaTurnip (red / for pickling)Sugihashi, Tsuruga City
5Tateishi eggplantEggplantTakahama Town
6Myokin eggplantEggplant (small)Katsuyama City
7Yamauchi kaburaTurnip (GI)Yamauchi district, Wakasa Town
8Kawachi aka-kaburaTurnip (red)Miyama district, Fukui City
9Anama kaburaTurnip (two-tone)Former Izumi Village, Ono City
10Arashi kaburaTurnip (slash-and-burn)Kamiuchinami Arashi district, Ono City
11Furutagari kaburaTurnip (white)Furutagari district, Tsuruga City
12Akari negiNegiAkari district, Fukui City
13Yatabe negiNegi (bent)Yatabe district, Obama City
14Itagaki daikonDaikon (for condiments)Kida district, Fukui City
15Echizen shirokuki goboBurdock (white-stalk)Harue Town, Sakai City
16Kamisho satoimoTaro (GI)Kamisho district, Ono City
17Katsuyama mizunaLeaf vegetable (thick-stemmed)Takashima district, Katsuyama City
18Kurokawa manaLeaf vegetable (slightly bitter)Tsuruga City
19NaokeLeaf vegetable (for pickling)Okabo district, Fukui City
20Kida chisoShisoKida district, Fukui City
21Sannenko rakkyoScallion (dune)Sanrihama dunes, Sakai City / Fukui City
22Kaeru-uriMakuwa melonFormer Higashi-agui / Takaya-cho, Fukui City

The composition of 5 eggplant varieties and 6 turnip varieties shows that Fukui's food culture developed around eggplant and turnip. That 3 GI-registered varieties (Yoshikawa eggplant, Yamauchi kabura, Kamisho satoimo) are included is also a feature—each is a nationally known heirloom that represents Fukui.

Seasonal calendar of main items

MonthMain items coming into season
February to MarchKatsuyama mizuna, Kurokawa mana (March)
Daisen CityEchizen shirokuki gobo, Naoke (March–April)
June–JulySannenko rakkyo, Kaeru-uri, Kida chiso
July–SeptemberYoshikawa eggplant (official prefectural season July–August; Sabae City shipping June–November), Kubomaru nasu, Shinbo eggplant, Tateishi eggplant, Myokin eggplant
October–NovemberItagaki daikon (October), Yamauchi kabura, Akari negi, Sugihashi akakanba, Arashi kabura
November–DecemberAnama kabura, Furutagari kabura, Kamisho satoimo, Yatabe negi (through the following March)
October to the following MarchKawachi aka-kabura, Echizen shirokuki gobo (November–December)

Summer centers on eggplants, autumn to winter continues with turnips, negi, and taro, and spring brings mizuna, mana, and burdock—heirloom varieties line up without a break through the seasons. November–December in particular is a concentrated period when the turnips of Ono, Tsuruga, and Wakasa come into season all at once—what you might call "Fukui's month of turnips."

A product catalog that shows around 100 items we handle

Agriture, flexibly handling everything from small lots to large lots

乾燥野菜
  • Available from small lots of 100 g
  • We handle heirloom vegetables from across Japan
  • Dried fruit and herbs also supported

The features and how to eat 7 representative Fukui heirloom vegetables

From among the 23 varieties, we selected 7 representatives based on recognition, distribution volume, and influence on food culture.

Yoshikawa eggplant — the first heirloom vegetable given GI registration

SeasonJuly–August
Growing regionSabae City (former Yoshikawa Village)
Well-suited dishesDengaku, grilled eggplant, agebitashi, simmered dishes

Yoshikawa eggplant is a round eggplant long cultivated in the former Yoshikawa Village of Sabae City, an heirloom variety with lore holding it to be the root of Kyoto's Kamo eggplant. Oval to slightly purse-shaped (about 10cm in diameter), it's distinctive for its glossy, blackish-purple sheen and heft. On July 12, 2016, it was registered as the Ministry of Agriculture, Forestry and Fisheries' Geographical Indication (GI) No. 14, becoming the first-ever GI-registered heirloom vegetable.

The flesh is dense and tender, and because it pairs well with oil, it shows its true worth in dengaku and agebitashi. Grilled, the skin crisps while the inside turns silky and yielding, and locally it's cherished as a summer standard. In 2009, the last farm growing it passed away and cultivation nearly ceased, but a revival project by volunteer farmers who inherited the seeds and by Sabae City restored the growing region.

Yamauchi kabura — Wakasa's conical GI-registered turnip

SeasonOctober–November
Growing regionYamauchi district, Wakasa Town (former Kaminaka Town)
Well-suited dishesVinegar pickles, salt pickles, narezushi, simmered dishes

Yamauchi kabura is a conical turnip 8cm or more in diameter grown in the Yamauchi district of Wakasa Town, registered as GI No. 16 on September 7, 2016. Its flesh is dense with a good balance of pungency and sweetness, and it has long been used as an ingredient in Wakasa's local dish "narezushi" and in vinegar pickles.

Salt-pickled or vinegar-pickled, its crisp bite and distinctive aroma stand out, and it has formed Wakasa's own pickling culture amid food-culture exchange with Kyoto and Shiga. Because the growing region is limited to Wakasa Town's Yamauchi district, distribution volume is small, and it's mainly obtained at local farm stands or via producer-direct online sales.

Kamisho satoimo — a small, highly sticky taro of Okuetsu

SeasonNovember–December
Growing regionKamisho district, Ono City
Well-suited dishesSimmered dishes, dengaku, imoni, koromokatsugi

Kamisho satoimo is a small taro grown in the Kamisho district of Ono City, registered as GI No. 43 on November 10, 2017 (introduced as "Okuetsu satoimo" on the Japan Heirloom Vegetable Promotion Association's list). The temperature swings and clay soil of the Okuetsu basin give it a distinctive texture—firm-bodied and resistant to falling apart when simmered.

Even simmered, it keeps its shape, and you can enjoy the balance of strong stickiness and a fluffy texture. Used in Ono City's local dish "imoni" and in autumn koromokatsugi, it's the leading autumn delicacy locally. It's popular as a hometown-tax return gift too, and shipments nationwide are expanding.

Yatabe negi — Obama's traditional negi bent like a fishhook

SeasonNovember to the following March
Growing regionYatabe district, Obama City
Well-suited dishesGrilled negi, hot pot, sukiyaki, soups

Yatabe negi is a traditional negi of Obama City with a distinctive shape—the white stalk bent like a fishhook. The bent shape comes from the "bent-negi" cultivation method, where once-planted seedlings are pulled up, laid down, and replanted—a device for drawing out the tenderness and sweetness of the white-stalk portion. It was registered as GI No. 15 in September 2016, but the registration was withdrawn on August 4, 2022, and it now circulates without GI labeling.

When heated it develops a strong sweetness, so its qualities shine in grilled negi, hot pot, and sukiyaki. A limited number of producers in Obama City's Yatabe district carry on the labor-intensive cultivation method, and it appears at Wakasa-area farm stands only in winter.

Kawachi aka-kabura — a red turnip long passed down in the Miyama district

SeasonOctober to the following March
Growing regionKawachi area, Miyama district, Fukui City
Well-suited dishesVinegar pickles, salt pickles, namasu, simmered dishes

Kawachi aka-kabura is an heirloom red turnip passed down for generations in the Kawachi area of Fukui City's Miyama district. The cool climate and clear streams of the Miyama district have produced its vivid reddish-purple color and firm flesh. Locally, there's a culture of processing it into vinegar and salt pickles as a winter preserved food.

Vinegar-pickled, the cut surface develops a vivid pink, and it's prized for New Year's namasu and as a red-and-white color accent. Its long-inherited history gives it a strong presence even among Fukui's heirloom varieties—a variety in which the culture of preservation and succession still lives today.

Tateishi eggplant — a medium-long heirloom eggplant of Takahama Town

SeasonAugust to September
Growing regionTakahama Town
Well-suited dishesDengaku, agebitashi, simmered dishes, stir-fries

Tateishi eggplant is an heirloom medium-long eggplant cultivated in Takahama Town of the Wakasa region, with blackish-purple skin and tender flesh that turns meltingly soft when heated. It's also certified as one of Fukui Prefecture's "Fukui Hyakusai Yasai."

With the genetic stability characteristic of a fixed variety, it draws out a deep flavor in dengaku and agebitashi. Distribution volume is limited due to a decline in growers, and production has been suspended at times, making it a rare variety you'll see only seasonally at local JA farm stands and roadside stations.

Echizen shirokuki gobo — an unusual burdock whose stalks are also eaten

SeasonSpring April–May, autumn November–December (in season twice a year)
Growing regionHarue Town, Sakai City
Well-suited dishesKinpira, simmered dishes, tempura, dressed stalk dishes

Echizen shirokuki gobo is an unusual burdock grown in Harue Town of Sakai City whose white stalks can be eaten. Ordinary burdock uses only the root, but Echizen shirokuki gobo's stalks are also tender and edible, and it's distinctive for coming into season twice a year, in spring and autumn.

The root goes into kinpira, simmered dishes, and tempura, and the stalk into dressed dishes and ohitashi—an heirloom variety you can enjoy twice from a single plant. The tender texture and rich aroma produced by the sandy soil of the Sakai plain are put to use at local eateries.

How to buy Fukui heirloom vegetables and storage tips

The main routes for obtaining Fukui's heirloom vegetables are farm stands in the growing regions, JA farm stands, roadside stations, and hometown-tax gifts. Yoshikawa eggplant, Yamauchi kabura, and Kamisho satoimo have a nationwide distribution base as GI-registered brands, making them comparatively easy to obtain even in the metropolitan area.

In-prefecture direct-sales outlets / roadside stations

ItemMain sourcesTiming
Yoshikawa eggplantRoadside Station Nishiyama Park, JA farm stands in Sabae CityJuly–August
Yamauchi kaburaRoadside Station Wakasa Kumagawa-juku, farm stands in Wakasa TownOctober–November
Kamisho satoimoRoadside Station Echizen Ono Arashima no Sato, JA farm stands in Ono CityNovember–December
Yatabe negiRoadside Station Wakasa Obama, farm stands in Obama CityNovember to the following March
Kawachi aka-kaburaFarm stands in Fukui City's Miyama districtOctober to the following March
Tateishi eggplantFarm stands in Takahama Town, Roadside Station Seaside TakahamaAugust–September (cultivation years only)
Echizen shirokuki goboJA farm stands in Harue Town, Sakai CityMarch–May, November–December

Mail order / hometown tax to outside the prefecture

  • Yoshikawa eggplant — Shipped nationwide, summer only, as a Sabae City hometown-tax return gift
  • Yamauchi kabura — Autumn-only shipment via Wakasa Town's hometown-tax program and producer-direct online sales. Processed goods like kabura-zushi and vinegar pickles are available year-round
  • Kamisho satoimo — Shipped nationwide in November–December as an Ono City hometown-tax return gift
  • Processed products — Vinegar pickles of Kawachi aka-kabura, sweet-vinegar pickles of Sannenko rakkyo, and the like circulate year-round

Storage methods by item

ItemShort-term storageLong-term storage
Yoshikawa eggplantWrap in newspaper and keep 3–5 days in the vegetable compartmentAs agebitashi, 3 days chilled, 1 month frozen
Yamauchi kaburaWrap in newspaper and keep 1 week in the vegetable compartmentOver a month with vinegar or salt pickling
Kamisho satoimoIn newspaper in a cool, dark place for 2 weeksUnwashed, with soil on, in a cool dark place for a month
Yatabe negiMoisten and keep 5 days in the vegetable compartmentChop and freeze (1 month)
Kawachi aka-kaburaWrap in newspaper and keep 1 week in the vegetable compartment1 month or more when vinegar-pickled
Tateishi eggplantWrap in newspaper and keep 3–5 days in the vegetable compartmentAs agebitashi, 3 days chilled, 1 month frozen
Echizen shirokuki goboIn newspaper, 1 week in a cool, dark placeShred and freeze (1 month)

A product catalog that shows around 100 items we handle

Agriture, flexibly handling everything from small lots to large lots

乾燥野菜
  • Available from small lots of 100 g
  • We handle heirloom vegetables from across Japan
  • Dried fruit and herbs also supported

Efforts to protect Fukui's heirloom vegetables

To maintain the 23 heirloom varieties, coordinated activities among Fukui Prefecture, Sabae City, Wakasa Town, Ono City, and JA Fukui-ken are underway.

Efforts toward GI registration and branding

EffortsDetails
Yoshikawa eggplant GI registrationRegistered as GI No. 14 on July 12, 2016. The first-ever GI registration for a heirloom vegetable
Yamauchi kabura GI registrationRegistered as GI No. 16 on September 7, 2016
Kamisho satoimo GI registrationRegistered as GI No. 43 on November 10, 2017
Yatabe negi GI registration (withdrawn)Registered September 2016, withdrawn by the production association on August 4, 2022
Revival ProjectsSeed preservation and cultivation-revival activities for heirloom varieties that nearly died out, in Sabae City, Wakasa Town, and elsewhere

Fukui is one of the prefectures that has achieved GI registration for multiple heirloom-vegetable varieties. Yoshikawa eggplant's first-ever GI registration in the heirloom-vegetable category, and the subsequent branding of Yamauchi kabura and Kamisho satoimo, have led to the revival of growing regions and to higher producer incomes. The withdrawal of Yatabe negi's registration is a case where maintaining the cultivation and shipping framework became difficult, offering a useful reference for thinking about the sustainability of heirloom vegetables too.

The Yoshikawa eggplant revival story

TimingEvent
From long ago (lore over a thousand years)Said to have been passed down as an heirloom eggplant in the former Yoshikawa Village of Sabae City. Lore also holds it to be the root of Kyoto's Kamo eggplant
Late Showa to early HeiseiProduction plummeted with the spread of F1 varieties. By around 2008, only 1 farm in the city was growing it
2009 (Heisei 21)The last grower passed away, and a volunteer farmer who received the seeds from the family continued cultivation
The 2010sThe growing region was restored through a revival project by Sabae City and volunteer producers
July 12, 2016Registered as the Ministry of Agriculture, Forestry and Fisheries' Geographical Indication (GI) No. 14. First-ever in the heirloom-vegetable category
PresentThrough branding, it now circulates stably at metropolitan restaurants and via hometown-tax gifts

Yoshikawa eggplant is a case where an heirloom variety on the brink of dying out was branded through volunteer seed-saving, municipal support, and GI registration. Coordination among the municipality, producers, distributors, and processors has reconnected a long-inherited heirloom variety to the modern market.

FAQ

How many heirloom vegetables does Fukui have?

23 varieties under the certification of the Japan Heirloom Vegetable Promotion Association. Fukui Prefecture has no independent official certification system, but 3 varieties—Yoshikawa eggplant (GI No. 14), Yamauchi kabura (No. 16), and Kamisho satoimo (No. 43)—are registered under the Ministry of Agriculture, Forestry and Fisheries' Geographical Indication protection system. The first-ever GI registration in the heirloom-vegetable category was Yoshikawa eggplant, certified on July 12, 2016.

Is Yoshikawa eggplant related to Kyoto's Kamo eggplant?

Yoshikawa eggplant is a round eggplant long cultivated in the former Yoshikawa Village of Sabae City, and lore holding it to be the root of Kyoto's Kamo eggplant remains. Distinctive for its oval-to-slightly-purse shape (about 10cm in diameter) and glossy blackish-purple color, its flesh is slightly softer than the Kamo eggplant, suiting dengaku, grilled eggplant, and agebitashi. Registered as GI No. 14 on July 12, 2016, it became the first-ever GI-registered heirloom vegetable.

Are "Okuetsu satoimo" and "Kamisho satoimo" different things?

They're the same variety. It's introduced as "Okuetsu satoimo" on the Japan Heirloom Vegetable Promotion Association's list, but the Ministry of Agriculture, Forestry and Fisheries' GI registration name is "Kamisho satoimo" (registered as GI No. 43 on November 10, 2017). It's a small, highly sticky taro grown in the Kamisho district of Ono City, and the temperature swings and clay soil of the Okuetsu basin produce its distinctive texture. When distributing or buying, look for "Kamisho satoimo" as your marker.

Why is Yatabe negi bent like a fishhook?

Yatabe negi's white stalk bends like a fishhook due to the "bent-negi" cultivation method, where once-planted seedlings are pulled up, laid down, and replanted. This extra step makes the white-stalk portion's tenderness and sweetness stand out and draws out a melting texture when heated. It's a labor-intensive traditional cultivation method carried on by a limited number of producers in Obama City's Yatabe district. It was registered as GI No. 15 in September 2016, but the registration was withdrawn on August 4, 2022, and it now circulates without GI labeling.

How much history does Kawachi aka-kabura have?

In the Kawachi area of Fukui City's Miyama district, an heirloom red turnip has been passed down for generations from long ago. The variety is maintained through farmers' own seed-saving, and the culture of processing it into vinegar and salt pickles as a winter preserved food is carried on. Used for New Year's namasu and as a red-and-white color accent, it can be obtained at farm stands in the Miyama district from autumn to early spring.

Other regional specialty varieties

It's included on the Japan Heirloom Vegetable Promotion Association's list, but here we introduce separately, as a "local specialty variety," a variety that has no specific growing region and has been cultivated throughout the prefecture.

ItemCategoryGrowing regionCharacteristics and standing
KatauriMelon (for narazuke)Throughout Fukui PrefectureA narazuke melon harvested in June–July. A traditional processing melon with no specific growing region, cultivated in various parts of the prefecture

Summary

Fukui's 23 heirloom vegetables are a group of native varieties passed down amid a diverse landscape—the Wakasa Bay coast, the Echizen coast, the Sakai plain, the Ono basin, and the Okuetsu mountains. Led by the GI-registered Yoshikawa eggplant, Yamauchi kabura, and Kamisho satoimo, and joined by the long-inherited Kawachi aka-kabura and the fishhook-bent Yatabe negi, they're a lineup that combines history and individuality.

Summer brings Yoshikawa eggplant and Tateishi eggplant, autumn the turnips and Kamisho satoimo, and winter to spring Kawachi aka-kabura, Katsuyama mizuna, and Echizen shirokuki gobo—heirloom varieties line up through all four seasons. Using hometown-tax gifts and producer-direct online sales, you can casually enjoy the native varieties that support Fukui's food culture even from the metropolitan area.

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    小島 怜's avatar Rei Kojima Agriture CEO

    CEO of Agriture Inc. Runs a contract processing and OEM business centered on dried vegetables and dried fruit. In partnership with farmers within Kyoto Prefecture, he pursues “sustainable food distribution” through the use of non-standard vegetables and support for sixth-industrialization. Drawing on extensive hands-on experience at manufacturing sites, he provides support that walks alongside every business considering OEM—from product planning and prototyping to small-lot handling, packaging design, and sales-channel development.

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