Tea– tag –
-
Product development
How to Make an Original Tea OEM: Points of Differentiation and the Planning Process
An original tea is a unique tea designed to match your brand concept, rather than an off-the-shelf tea leaf. By combining five elements—selecting the base tea leaf, blending ingredients, blend ratios, packaging, and story—you pack a "brand story" into a single cup. Rather than simply... -
Food OEM
Tea OEM Price Ranges: 5 Ways to Keep Costs Down and 7 Points for Quotes
Tea OEM price ranges are determined by five factors: product type, lot, ingredient grade, packaging, and certification requirements. Tea bags run from tens to hundreds of yen per unit, and for leaf tea the unit price moves greatly depending on tea-leaf grade, while vegetable tea and foods with function claims add further prototyping and testing costs... -
Food OEM
How to Request Tea OEM Manufacturing: A Complete Guide to the Industry's 5 Types and a Cost Breakdown
You want to launch your own original tea brand. For you who harbor this wish, there is the option of a tea OEM. OEM is short for "Original Equipment Manufacturer," a system for outsourcing the manufacture of your own brand's products to another manufacturer. In the tea industry, from raw material procurement... -
Food OEM
Tea Gift OEM: 10 Points for Making Products That Get Chosen and an Ordering Guide
Tea gift OEM is an approach that lets you plan and sell original tea gift products without owning your own manufacturing equipment. You can design products to match the gift occasion and price range—chugen, seibo, celebratory return gifts, corporate novelties—across a wide range from green tea, black tea, and tea bags to premium blends and vegetable tea... -
Recipes & uses
How to make an herbal tea blend | Formulation design balanced with bitterness, tartness, and umami
Blending herbal tea is a way of combining several herbs and tea leaves to pack a flavor, aroma, and function into a single cup that you can't get from any one on its own. Herbal tea blends made at home extend to enjoyment such as gathering single ingredients at Kaldi or Muji and carrying them in your own bottle. Herbal... -
Product development
How to Develop Vegetable Tea for Business People: Product Planning That Captures Health Demand
For today's business people whose work centers on desk work, maintaining health is a major challenge. As more people struggle with a lack of vegetables and a lack of exercise, demand is rising for functional beverages that let you easily supplement nutrition. In particular, the new category of "vegetable tea" combines the nutrition of conventional tea and vegetables... -
Product development
Flavored Tea Development: Differentiating Aroma with 3 Elements × 4 Axes
Flavored tea is a product category that adds the aromas of fruits, herbs, spices, flowers, and the like to a base tea leaf such as black, green, oolong, or white tea. The basic approach is to differentiate through three elements—base tea leaf, flavoring ingredient, and method of imparting aroma—and demand exists for D2C, cafés, gifts, and tourist souvenirs... -
Food OEM
How to start a health tea OEM | How to build a brand chosen for functional beverages
With health consciousness rising now, the functional beverage market continues its rapid expansion. Health tea in particular is supported by many consumers as an easily adopted daily health habit, and the 2024 market for foods with function claims is projected to top 600 billion yen. In such a huge market, one's own... -
Food OEM
How to start a yakuzen tea OEM | A product development guide that makes use of the wisdom of Eastern medicine
A yakuzen tea OEM is a system that lets you plan and sell an original health tea—blending crude drugs and tea leaves based on the ideas of Eastern medicine—without owning your own manufacturing equipment. Because you can outsource everything to a manufacturer—blend design, raw material procurement, manufacturing, and packaging—you can achieve differentiated health...
1
