Health management
What is health management (kenko keiei)?
Health and productivity management (kenko keiei) is a management approach that positions maintaining and improving employees' health as a strategic priority. Rather than a simple employee benefit, it rests on the idea that employee health is an asset that raises corporate value. In Japan, the Ministry of Economy, Trade and Industry promotes it through the Certified Health & Productivity Management Outstanding Organizations Recognition Program.
Features and background of health and productivity management
Definition: a management approach that treats employee health as a business resource and manages and drives it strategically
Background: labor shortages from a declining birthrate and aging population, health issues in a high-stress society, and concern over rising medical costs
Features: covers preventive care, lifestyle improvement, mental health measures, and workplace-environment improvement
Benefits: higher productivity, lower turnover, an improved corporate image, and stronger recruiting
Trend: increasingly valued as "investment in people" in the context of the SDGs and ESG
How Agriture supports health and productivity management
Proposals for cafeteria and employee-benefit foods made with functional vegetables and nutrient-enriched powders
Developing health-conscious employee gifts and novelties through OEM
Supporting employee health programs that draw on fasting and wellness foods
Applying yasai-yakuzen (vegetable medicinal-food) ideas to cafeteria menus and OEM ingredients tuned to the season and each person's condition
Related keywords
Workstyle reform
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FAQ
Q1. How does health and productivity management differ from conventional employee benefits?
A. Employee benefits are programs "for employees," whereas health and productivity management is pursued as part of corporate strategy.
Q2. What are the benefits of bringing yasai-yakuzen into health and productivity management?
A. 季節や体質に応じた食材を使うことで、従業員の体調管理や健康的な食習慣づくりを自然にサポートできます。
Q3. How is Agriture involved in health and productivity management?
A. We supply OEM foods that draw on functional vegetables and yasai-yakuzen ideas, supporting companies' health and productivity management.
