Vegetable Supplements

A. Generally about 6 months to 1 year. It varies by storage method and drying method, so check each product's labeling.

DtoC is short for "Direct to Consumer," a business model in which manufacturers and brands sell products directly to consumers through their own EC sites and social media. Because it doesn't go through intermediaries, it's characterized by ease of controlling pricing and brand experience.

In recent years, with the development of digital marketing and the diversification of consumer needs, DtoC brands have been growing rapidly.

• The features and background of DtoC

  Origins and history: it grew as companies like Warby Parker and Dollar Shave Club succeeded in the U.S. in the 2010s

  Related regulations: EC-operation rules under the Act on Specified Commercial Transactions and the Act on the Protection of Personal Information

  Recent trends: empathy-based marketing using social media, combined with subscription models

  Feature: you can obtain customer data directly / convey the brand's worldview directly

  Benefits: cutting intermediate costs, improving LTV, forming a fan community

  Examples of Agriture's use of DtoC
  ・Direct sales through the online shop of the dried-vegetable brand "OYAOYA"

  Related keywords

  • ・Strengthening customer experience by making use of story branding

    EC site

    Subscription

    Digital marketing

    Branding

    FOR BUSINESS

    乾燥野菜を業務用でお探しですか

    国産の野菜・果物を乾燥し、必要に応じて粉砕してお出ししています。扱っている品目は100種前後で、規格は 乾燥品の一覧・パウダーの一覧 に掲載しています。

    業務用・原料卸を相談する 商品カタログを見る

    少量でのご購入は、姉妹ブランドの通販サイト OYAOYA で承っています。

    FAQ

    CRM (customer relationship management)
    Q1. What is the difference between DtoC and EC?

    A. EC refers to sales through the internet in general, while DtoC means a "manufacturer-direct" EC model.
    Q2. Can small businesses start DtoC too?

    Recommended reading

    Commercial dried vegetables / dry processing / Product lineup / Vegetable dashi / DtoC