How to choose anniversary gifts | 5 delightful food gift examples

What you will learn from this article

• Why food gifts are chosen for anniversary gifts
• Tips on choosing differently for employees vs. clients
• Recommended anniversary gifts by budget
• Cases of food gifts that were actually well received
• A sense of the schedule from order to delivery

"For our company's ○th anniversarycommemorative gift, what should we do…" — many in general affairs and PR are holding their heads over this, aren't they?

Standards like ballpoint pens and towels are fine, but honestly, voices from inside the company sometimes say "even if I get one I won't use it." Lately, more companies are choosing food gifts for anniversary gifts. The reason is simple:because anyone can consume food, contained in burdock and cocoa.

This article conveys the merits of making an anniversary gift a food gift and the points for choosing, weaving in actual company cases.

3 reasons food gifts are on the rise for anniversary gifts

The overwhelming strength of "won't go to waste"

A common failure with anniversary gifts is the pattern of "even if I get it, I struggle to find a place for it." Name-printed tumblers and desk clocks look nice, but if you already have one at home, honestly it becomes a burden.

With a food gift, once you eat it, it's gone. This being a "consumable" is in fact a big merit for the recipient.

A wide price range easy to match to any budget

Food gifts can span a wide range from the 500-yen level to over 10,000 yen. It is also easy to use them differently — securing volume in an affordable price range for employees, and choosing something a bit more premium for clients.

Easy to convey the company's brand image

Food gifts are easy to customize on packaging, so you can make an anniversary gift that reflects the company philosophy and brand colors. For example, a company promoting "health management" can convey the message without saying it in words by choosing health-oriented foods.

The points to press differ for employees vs. clients

For employees, "usable in daily life" is the key

Anniversary gifts given to employees are well received when they are usable in daily life. Especially over the past few years, with many people working from home, needs have grown for "food that can be consumed at home."

The points to keep in mind when choosing are these.

• Storable at room temperature: Refrigerated goods are a hassle to carry after receiving
• A long best-before date: Reassuring even if there is variation in distribution timing
• A quantity that can be shared with family: Contents that don't trouble either single-person or family households
• Clear allergen labeling: Since you're distributing food, consideration for safety is essential

For clients, be conscious of "memorable"

Anniversary gifts to clients don't leave an impression if they're run-of-the-mill. Here, the point to note is that "expensive is not necessarily good."Food with a storystays in memory beyond its price.

For example, angles like "a gift dedicated to local Kyoto ingredients" or "food related to our own business" also become a conversation starter with the recipient.

What matters in common is "name-printing / original packaging"

For anniversary gifts, a "sense of specialness" matters. Rather than handing over a commercial product as-is, putting the company logo or an anniversary message into original packaging markedly raises its value as a keepsake.

For food gifts, a widely adopted method is wrapping an original design around the package's band or sleeve. Because you can customize only the exterior while leaving the contents as-is, it is also easy to clear food-hygiene concerns.

We have materials available to help you understand vegetable-based novelties

Agriture OEM, flexibly handling everything from small lots to large lots

• SDGs-friendly products using non-standard vegetables
• Delivery possible in as short as two weeks
• Small-lot support from 50 pouches

Download the materials here

5 well-received anniversary food-gift cases

Case 1: A local-ingredient gift box for the 50th anniversary (Manufacturer A)

Distributed to 500 employees and 100 major clients, they created a gift box assorting local dried vegetables, tea, and wagashi. They printed the story "50 years walking together with the region" on the band and enclosed a summary leaflet of the company history too.

Point: A case where choosing local ingredients naturally appealed to the company's regional-contribution stance too.

Case 2: An original soup set for the 10th anniversary (IT company B)

Distributed a set of freeze-dried soup and dried vegetables to all employees. They attached a message card, "Even on busy days, we hope you can take a breather." A thoughtful touch unique to a company with many office workers.

Case 3: A health-food gift for the 30th anniversary (Construction company C)

Befitting a company that upholds health management, they created a health gift set of dried vegetables, mixed grains, and herbal tea for employees. The message "let's keep working in good health" reportedly resonated with staff.

Case 4: A client-only premium set for the 5th anniversary (Food venture D)

Sent 50 clients a premium set combining their own products and collaborator foods. A fine example of giving form to gratitude toward business partners.

Case 5: An SDGs-conscious gift for the 20th anniversary (Trading company E)

Chose a dried-vegetable set using off-grade vegetables and distributed it with a food-loss-reduction message. They embodied their SDGs efforts in the keepsake.

The preparation schedule for keepsakes and tips for ordering

Ideally, start preparing 3 months out

Preparing anniversary gifts takes more time than you'd think. Especially when making original packaging for food gifts, use the following schedule sense as a guide.

Confirm the relationship between minimum lot and unit price in advance

In OEM production of food gifts, it is common for the unit price to drop as the order quantity rises. However, because many manufacturers set the minimum lot at 100 units or more, for small quantities the method of wrapping an original band around a ready-made product is superior in cost performance.

Choosing food with a long best-before date raises distribution flexibility

Keepsakes often cannot be distributed to everyone at once. Because some people cannot receive them due to business trips or leave, choosing food with a best-before date of 6 months or more gives peace of mind. Dried vegetables, baked goods, and drip coffee keep well and are perfect for anniversary gifts.

Why dried-vegetable gifts suit anniversary keepsakes

Lightweight and room-temperature-storable, easy to distribute

Because dried vegetables have had their moisture drawn off, they are extremely light. Not only can you hold down shipping costs, but because they store at room temperature, the recipient has no trouble keeping them. Even when sending to locations nationwide, not needing refrigerated delivery is a major merit.

Agriture, which makes dried vegetables in Kyoto, also handles original packaging for companies. Dried vegetables using domestic vegetables are well received by the health-conscious too, and make a gift people are apt to feel "glad to receive."

High freedom in package design

Dried vegetables are flexible in package combinations, such as individual packaging and assortment sets. It can be said to be a food genre where designs matched to company colors and original packaging with an anniversary logo are easy to accommodate.

Compatible with a health-management message

Dried vegetables tie easily to keywords like "health," "natural," and "domestic," linking naturally with the message a company wants to send. Compatibility is superb especially with companies certified as excellent health-management corporations, or companies that value well-being.

Using dried vegetables,Anniversary noveltiesplease feel free to consult us about the planning and manufacturing of.

We have materials available to help you understand vegetable-based novelties

Agriture OEM, flexibly handling everything from small lots to large lots

• SDGs-friendly products using non-standard vegetables
• Delivery possible in as short as two weeks
• Small-lot support from 50 pouches

Download the materials here

FAQ

Recommended reading

Commercial dried vegetables / Drying processing service / Contract processing service / The appeal of domestic dried tomato: a guide to choosing it and tasty ways to use it / The Complete Guide to Choosing a Filling OEM | Points for Selecting a Contractor Without Regret

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