You can download the company profile of Agriture Inc. here.

Using domestically grown crops
Novelty production

SDGs-Minded Product Development with Off-Spec Vegetables

Making use of domestically grown vegetables that couldn't enter distribution for reasons of appearance or size, we produce novelties that give form to a company's aspirations. We visualize contexts such as reducing waste loss and upcycling not as mere stories but as actual products.

We can design plans according to the use—small pouches for trade-show distribution, anniversary gift sets, limited products linked to CSR measures, and more. It suits companies that want to express SDGs efforts in a "form that gets across."

Speedy delivery in as short as 2 weeks!

Because we handle everything consistently—from raw material procurement to drying, filling, and packaging arrangement—delivery in as short as 2 weeks is possible. If existing raw materials are used, it can be shortened further in some cases.

Even if a trade show or event date is approaching, if you organize the quantity and specifications, we will present a realistic schedule. First, please consult us on the use and desired delivery date.

Small-lot support from 50 pouches

Beyond large-scale lots, manufacturing is possible from small lots of about 50 pouches. We also accommodate small-quantity needs such as test marketing, limited campaigns, and novelties for internal distribution.

We can also flexibly design the volume, packaging form, label design, corporate logo printing, and more. A design of starting small and expanding the rollout while watching the reaction is also possible.

Product Examples We Can Accommodate

Dried vegetables / dried fruit

Domestically grown dried vegetables, ideal for novelties distributed at trade shows and seminars. Prized for an appearance that makes the most of the ingredient's original color and shape, and high shelf stability. Being lightweight and storable at room temperature, they're perfect as a gift that appeals to a company's health and environmental consciousness. We also accommodate logo-printed packaging and gift specifications.

Vegetable coffee

Vegetable coffee, made by roasting Kyoto vegetables and fashioning them into a drip pack, is a caffeine-free, fragrant gift with a surprising appearance too. Popular as anniversary items and sustainable promotional goods, it allows proposals attuned to the drinker's health and environmental consciousness. We also accommodate logo-printed mounts and boxed specifications.

Vegetable tea / black tea

"Vegetable tea," blending dried vegetables as tea leaves so you can taste the ingredient's umami as-is. It pairs well with health- and beauty-themed products and is popular as perks and enclosed novelties. Rollouts in tea-bag or leaf type are possible, and we also accommodate original blends and brand-logo-printed packaging.

We have materials available to help you understand vegetable-based novelties

Agriture OEM, flexibly handling everything from small lots to large lots

  • SDGs-friendly products using non-standard vegetables
  • Delivery possible in as short as two weeks
  • Small-lot support from 50 pouches

We Respond to Requests Like These

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You're looking for a product that fits your client's CSR/SDGs measures

Making use of off-spec vegetables and unused raw materials, we embody social value—such as reducing food loss and partnering with local farmers—as a "tangible product."

Rather than mere image appeal, we design so we can explain the background and story too, so it can link with CSR reports and external communications. We build plans in a form aligned with the company's philosophy and goals.

  • Upcycled products using off-spec vegetables
  • Visualizing the story of the growing region and farmers
  • Can link with CSR reports and PR measures

You're looking for a service that accommodates small lots and short lead times

Manufacturing is possible from small lots of about 50 pouches, and if existing raw materials are used, we can accommodate delivery in as short as 2 weeks.

We have a system that can flexibly accommodate projects with clear deadlines, such as trade shows and anniversary events. Even if quantity and specifications are undecided, we present a realistic schedule.

  • Small-lot support from 50 pouches
  • Speedy delivery in as short as 2 weeks
  • Accommodating event and trade-show projects too

You're looking for a gift that's not just good-looking but truly welcomed

We propose food novelties with a commitment not only to design but to the flavor and quality itself. We design not only the impression at the moment of receipt but the satisfaction after actually eating it and even the conversation it sparks. We do product design that naturally conveys the brand image.

  • Product design that emphasizes flavor and quality
  • Gift proposals with a story
  • Accommodating customization of corporate logo and message

You want to leave everything to us—from planning and design to delivery

We handle everything consistently—concept design, deciding product specifications, packaging design, manufacturing, filling, and delivery management. Because you can consolidate dealings with multiple vendors into one, you can advance the project while keeping in-house work hours down.

If you share the purpose and target, we will organize it into the optimal form.

  • Consistent support from planning to manufacturing
  • Accommodating design production and label creation
  • Support down to delivery-schedule management

For SDGs/CSR-Focused Plans

Born from loss vegetables
A sustainable gift

Because it's a sustainable food that upcycles off-spec vegetables, it's ideal as a novelty for companies that want to carry out CSR/SDGs measures. It's a society-friendly gift where the more people you meet, the more food loss you reduce.

  • Can deliver the corporate message as an experience
  • A brand touchpoint that "enters daily life," not an ad
  • A communication tool that stays in memory even after distribution

Welcomed by the customers you hand it to

Perfect for busy modern people,
a highly practical food novelty

Dried vegetables need no prep, and their appeal is the ease of just adding them to miso soup or instant noodles. They make up for vegetables that tend to be lacking. Being lightweight and storable long-term at room temperature, they're easy to handle and an excellent item as a food novelty.

  • The ease of using them as-is without cooking
  • Lightweight and room-temperature-storable, easy to distribute
  • A "consumed" novelty that actually gets eaten

Also accommodating sudden promotional events

Small lots from 50 pouches possible
Speedy delivery in as short as 2 weeks

We can accommodate speedy delivery from as short as 2 weeks to about 1 month from consultation. We also take on manufacturing from small lots, so please consult us.

  • Manufacturing possible from about 50 pouches
  • A track record of delivery in as short as 2 weeks
  • Able to accommodate sudden promotional events too

We have materials available to help you understand vegetable-based novelties

Agriture OEM, flexibly handling everything from small lots to large lots

  • SDGs-friendly products using non-standard vegetables
  • Delivery possible in as short as two weeks
  • Small-lot support from 50 pouches

Usage Images

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For distribution inside a trade show booth

We manufacture gifts of a size easy to hand out at trade shows and events. Despite a compact specification that won't burden the recipient's luggage, it's a portion that can make up for a day's shortfall of vegetables.

A gift of gratitude to customers

We also take on manufacturing special-feeling gift boxes that convey a company anniversary or gratitude to customers. We also accommodate original designs as needed.

A gift for health-conscious customers

A vegetable tea blending spices, herbs, and more with dried vegetables made by drying domestically grown vegetables. It's ideal for health-conscious novelties.

Benefits of Using Dried Vegetables

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乾燥野菜

Easy to distribute with low inventory risk

Dried vegetables are light and compact, so they're easy to carry home and ideal for novelties. They also keep well, making them easy to distribute at corporate events and trade shows.

  • Light
  • Room-temperature storage
  • Long-term storage

Stays in the recipient's memory

Delicious and colorful-looking dried vegetables, unlike standard novelties like sweets and ballpoint pens, readily become talked about as "a bit unusual."

  • Heirloom vegetables
  • Functional vegetables
  • Non-standard vegetables

The ease of use is welcomed

Because you can use them just by rehydrating in water, or by adding them directly to soup or a stir-fry, the ease of use is welcomed. Since they can be used at home or at work, they're easy to distribute at both B2C and B2B events.

  • No cutting needed
  • Ready to use right away
乾燥野菜が並んでいる写真

Healthy & rich in nutrition

Amid strengthening health consciousness, healthy and nutrient-rich dried vegetables are ideal for making the impression of a "natural, considerate company." They can give a good impression of your company.

  • Dietary fiber
  • Addressing vegetable shortage

We have materials available to help you understand vegetable-based novelties

Agriture OEM, flexibly handling everything from small lots to large lots

  • SDGs-friendly products using non-standard vegetables
  • Delivery possible in as short as two weeks
  • Small-lot support from 50 pouches

According to your request,
we will create the optimal novelty.
we will create it.

Customizing Dried Vegetables

1

Specifying the growing region

For some items, specifying the growing region is possible. If you want to strengthen the context of regional branding or local production for local consumption, we can design a plan making use of vegetables from a specific area. We can also accommodate anniversary projects and municipal-partnership projects.
Producing novelties that clearly state the regional name
Linking with municipal and tourism measures
Visualizing the growing-region story
2

Specifying the vegetable shape

You can choose the shape to match the use and price range. We propose the optimal shape depending on whether you emphasize visual impact or practicality. It can be selected according to the target segment and distribution scene.

Dried vegetables / dry only

Ideal for visual appeal that makes the most of the ingredient's texture. High gift appeal and photogenic.

Powder

Easy to adapt into soups and drinks. Also suited to OEM rollout and commercial proposals.
3

Specifying packaging/materials

Filling into existing packaging, of course, and original production tailored to the use is also possible. We propose the optimal specification matched to your price range, target, and distribution method.
Filling into client-supplied packaging is of course possible.

One-spoon pack

A small-volume design suited to distribution. Ideal for trade shows and visitor perks.

Generous pack

For merchandise sales and campaigns. A volume design that emphasizes practicality.

Gift pack

Sets multiple products together, creating a sense of story. For anniversaries and commemorations.

Box

A fully original design that can maximize the brand. Ideal for high-unit-price projects.
4

Specifying the design

Customization tailored to the purpose is possible, such as logo printing or sticker application. We propose the optimal solution while balancing cost and appeal power.

Logo only

Simple and low-cost. The corporate logo can be placed naturally.

Sticker only

Full-color compatible. Also suited to campaign-limited designs.

Logo × sticker

For projects wanting to strengthen brand appeal. Achieving both visibility and information volume.
5

Choosing a mix

You can freely combine items and manufacture an original blend. We design from the planning stage according to target segment, seasonality, and theme.

Winter blend

A composition centered on body-warming ingredients. Ideal for cold-season promotions.

Blend for women

A design mindful of color and nutritional balance. Popular for gift uses.

Regional-theme blend

For limited plans combining ingredients from a specific area.

Customizing Vegetable Coffee and Tea

A Japanese-taste product blending vegetables with a base of green tea, hojicha, or herbal tea. A design with high affinity for health-consciousness and gift uses.
Caffeine-free design is also possible
Good affinity with Japanese ingredients
Suited to gift and body-warming uses

Blending Examples

Manganji togarashi
× lemongrass

A limited-feeling blend achieving both refreshingness and individuality.

Shogoin daikon
× yuzu

A gift-oriented specification that makes the most of a Japanese aroma.

Ginger × hojicha

A body-warming winter blend.

We have materials available to help you understand vegetable-based novelties

Agriture OEM, flexibly handling everything from small lots to large lots

  • SDGs-friendly products using non-standard vegetables
  • Delivery possible in as short as two weeks
  • Small-lot support from 50 pouches

Our
features and strengths

Features

We use non-standard vegetables as raw materials

The dried vegetables we manufacture in-house use non-standard-friendly vegetables sourced from partner farmers in Kyoto. Because the growing region and processing site are close by, we work to process them while they are fresh.

Features

Around 100 items handled

Starting with Kyoto-grown dried vegetables, we handle dried vegetables and heirloom vegetables from all across Japan. We also handle around 10 kinds of domestic dried fruit.

Features

We handle Kyoto vegetables and Japanese heirloom vegetables

We handle dried and powder products of Kyoto vegetables and heirloom vegetables that rarely reach the market, and we can source to suit your requests.

Features

OEM and small-pouch filling available from small lots

Beyond selling the vegetables we handle in-house, we have a structure in place to process raw materials you bring in and to do small-pouch filling for commercialization, from small lots.

Features

Extensive track record in OEM processing and novelties

Having started the business from our own brand, we have handled many OEM and novelty projects. Based on the know-how we have cultivated, we make the best proposals.

Features

Members well-versed in the agricultural field

We advance our business drawing on members with over ten years of experience in the intermediate wholesale trade and backgrounds in the agriculture and food fields.

How consultation works

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Inquiry / materials request

First, please feel free to contact us via the inquiry form or by phone. We welcome you even at the stage of “I want to know what kind of processing is possible” or “I want a rough idea of the price.” After you contact us, our staff will send you materials and take time to hear about your situation.

If you can give us a rough idea of the raw materials you currently have, the product image you are aiming for, and your sales destinations, our subsequent proposals will go smoothly. Please feel free to reach out with the mindset of simply “giving consultation a try.”

Consultation / meeting

Based on the content of your inquiry, we will talk in detail with our staff. Online or by phone, we carefully ask about points such as “what ingredients you want to use,” “what kind of product you want to make,” and “what your sales destinations and expected lots are.” At this stage, it is fine if some things are undecided.

While introducing the ingredients we handle and our processing track record, we will organize the direction together. As needed, we will also present proposals for processing methods and specifications and a quote at this time.

Prototype production / sample shipment

Based on the content of the consultation, we actually produce samples. While adjusting fine specifications such as drying temperature, cut size, and blend ratio, we aim for a finish close to your image. After you review the sample, we repeat prototyping multiple times as needed, incorporating feedback such as “make the texture a little softer” or “make the color more vivid.”

We handle this carefully until the finish is satisfactory, so even those tackling product development for the first time can feel at ease. We will inform you of the prototyping cost in advance.

Full production / product development

Based on the specifications confirmed in prototyping, we begin full production. After finalizing the production quantity, delivery date, packaging specifications, and more, we adjust the schedule. We maintain thorough quality control during production and respond with a consistent management structure so there is no unevenness in the finish. Finished products are inspected and delivered in the specified format.

Even after the first production, we flexibly handle requests for additional orders and specification changes, so we have a structure in place for a long-term partnership. Please feel free to consult us about lot adjustments to match sales after commercialization.

Frequently Asked Questions About Novelties

From what minimum lot can you accommodate?

Manufacturing is possible from about 50 pouches. Depending on the specification and form, we may be able to accommodate even more flexibly, so please consult us.

What kind of off-spec vegetables do you use?

We mainly make use of domestically grown vegetables that didn't enter market distribution for reasons of size or shape. We use only raw materials that meet quality standards.

What shapes can I choose?

You can choose from three forms: dry, powder, and coarse crush. We propose the optimal specification according to the use and price range.

Can the packaging be produced originally?

Yes. We accommodate everything from logo printing on existing bags to fully original box production.

Can I request it even without design data?

Yes, it's possible. We accommodate everything from just receiving your logo file to consulting on design production.

Can you make an original blend?

You can freely combine from over 100 raw materials. We propose a design matched to your theme and target segment.

Can vegetable coffee and vegetable tea also be made into novelties?

Yes, it's possible. We accommodate original blends and packaging production for coffee and tea respectively. Linking with a tasting plan is also possible.

Can it be used as a CSR or SDGs measure?

Yes. Because it can visualize the story of making use of off-spec vegetables and regional partnership, it also suits linking with CSR reports and PR measures.

For small-pouch filling, please tell me the pouch sizes and formats you support.

We support multiple formats such as stand pouches, flat bags, and gusseted bags. Sizes can be adjusted to your requirements, so if you let us know the use (in-store sales, gifts, novelties, etc.), we will propose the optimal format.

What is the content per bag and minimum lot for filling work?

The content amount can be specified in grams. The minimum lot varies by content amount and bag specifications, so please consult us individually. Small-lot handling is also possible, so first please feel free to contact us.

Do you also handle applying seals or labels?

Yes, we consistently handle everything through to seal-affixing and labeling after filling. If you provide original labels, we can handle them as is. We also offer support in arranging label design, so please consult us on that as well.

A message from the CEO

Value for vegetables with nowhere to go.

Hello, I’m Rei Kojima, CEO of Agriture Inc. Born and raised in Kyoto, what I encountered while studying agriculture at university was the reality of “non-standard vegetables”—produce that loses its place simply for being uneven in shape or size. Vegetables that farmers raised with great care cannot sell at fair prices.

Wanting to face that issue, I founded this company while still a student.

Being in a win-win relationship with farmers. That is our origin, and it remains our unwavering axis today. Giving new value to non-standard vegetables and serving as a “greengrocer” that connects farmers and consumers, we work on the survival of agriculture and food loss reduction.

Founder Rei Kojima
(right in the image)

Download the novelty materials

We will send the materials to your email address based on the information you provide.

    Columns About Novelties