{"id":545,"date":"2026-04-07T15:39:00","date_gmt":"2026-04-07T06:39:00","guid":{"rendered":"http:\/\/agriture.jp\/?post_type=word&#038;p=545"},"modified":"2026-09-26T02:46:47","modified_gmt":"2026-09-25T17:46:47","slug":"dtoc-2","status":"publish","type":"word","link":"https:\/\/agriture.jp\/en\/word\/dtoc-2\/","title":{"rendered":"Vegetable Supplements"},"content":{"rendered":"<p class=\"wp-block-paragraph\">A. Generally about 6 months to 1 year. It varies by storage method and drying method, so check each product's labeling.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">DtoC is short for \"Direct to Consumer,\" a business model in which manufacturers and brands sell products directly to consumers through their own EC sites and social media. Because it doesn't go through intermediaries, it's characterized by ease of controlling pricing and brand experience.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"index__36948\">In recent years, with the development of digital marketing and the diversification of consumer needs, DtoC brands have been growing rapidly.<\/h2>\n\n\n\n<ul class=\"wp-block-list\"><li><p>The features and background of DtoC<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Origins and history: it grew as companies like Warby Parker and Dollar Shave Club succeeded in the U.S. in the 2010s<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Related regulations: EC-operation rules under the Act on Specified Commercial Transactions and the Act on the Protection of Personal Information<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Recent trends: empathy-based marketing using social media, combined with subscription models<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Feature: you can obtain customer data directly \/ convey the brand's worldview directly<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"index__21684\">Benefits: cutting intermediate costs, improving LTV, forming a fan community<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Examples of Agriture's use of DtoC<br>\u30fbDirect sales through the online shop of the dried-vegetable brand \"OYAOYA\"<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"index__88307\">Related keywords<\/h2>\n\n\n\n<ul class=\"wp-block-list\"><li><p>\u30fbStrengthening customer experience by making use of story branding<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">EC site<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Subscription<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Digital marketing<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Branding<\/p>\n\n\n\n<div id=\"genryo\" style=\"border-radius:18px;overflow:hidden;margin:40px 0;box-shadow:0 12px 34px rgba(20,49,31,.14)\">\n<div style=\"background:linear-gradient(140deg,#14311f,#2f6b46);padding:34px 32px 30px;color:#fff\">\n<p style=\"margin:0 0 10px;font-size:12px;font-weight:800;letter-spacing:.14em;color:#ffd9a1\">FOR BUSINESS<\/p>\n<p style=\"margin:0 0 14px;font-size:23px;font-weight:900;line-height:1.45\">\u4e7e\u71e5\u91ce\u83dc\u3092\u696d\u52d9\u7528\u3067\u304a\u63a2\u3057\u3067\u3059\u304b<\/p>\n<p style=\"margin:0 0 24px;font-size:15.5px;line-height:1.95;color:#cfe0d5\">\u56fd\u7523\u306e\u91ce\u83dc\u30fb\u679c\u7269\u3092\u4e7e\u71e5\u3057\u3001\u5fc5\u8981\u306b\u5fdc\u3058\u3066\u7c89\u7815\u3057\u3066\u304a\u51fa\u3057\u3057\u3066\u3044\u307e\u3059\u3002\u6271\u3063\u3066\u3044\u308b\u54c1\u76ee\u306f100\u7a2e\u524d\u5f8c\u3067\u3001\u898f\u683c\u306f <a href=\"https:\/\/agriture.jp\/en\/product\/\" style=\"color:#ffd9a1;font-weight:700\">\u4e7e\u71e5\u54c1\u306e\u4e00\u89a7<\/a>\u30fb<a href=\"https:\/\/agriture.jp\/en\/powder\/\" style=\"color:#ffd9a1;font-weight:700\">\u30d1\u30a6\u30c0\u30fc\u306e\u4e00\u89a7<\/a> \u306b\u63b2\u8f09\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n<div style=\"display:flex;gap:12px;flex-wrap:wrap\">\n<a href=\"https:\/\/agriture.jp\/en\/contact\/\" style=\"display:inline-block;background:#d8811f;color:#fff;font-weight:800;font-size:16px;padding:16px 32px;border-radius:999px;text-decoration:none;box-shadow:0 8px 20px rgba(0,0,0,.2)\">\u696d\u52d9\u7528\u30fb\u539f\u6599\u5378\u3092\u76f8\u8ac7\u3059\u308b<\/a>\n<a href=\"https:\/\/oyaoya-kyoto.com\/pages\/catalog\" target=\"_blank\" rel=\"noopener\" style=\"display:inline-block;border:1.6px solid rgba(255,255,255,.6);color:#fff;font-weight:700;font-size:16px;padding:16px 26px;border-radius:999px;text-decoration:none\">\u5546\u54c1\u30ab\u30bf\u30ed\u30b0\u3092\u898b\u308b<\/a>\n<\/div>\n<\/div>\n<div style=\"background:#f6f8f6;padding:16px 32px;font-size:13px;color:#4a564e;line-height:1.8\">\u5c11\u91cf\u3067\u306e\u3054\u8cfc\u5165\u306f\u3001\u59c9\u59b9\u30d6\u30e9\u30f3\u30c9\u306e\u901a\u8ca9\u30b5\u30a4\u30c8 OYAOYA \u3067\u627f\u3063\u3066\u3044\u307e\u3059\u3002<\/div>\n<\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"index__78034\">FAQ<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">CRM (customer relationship management)<br>Q1. What is the difference between DtoC and EC?<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">A. EC refers to sales through the internet in general, while DtoC means a \"manufacturer-direct\" EC model.<br>Q2. Can small businesses start DtoC too?<\/p>\n\n\n\n\n\n\n<h3 class=\"wp-block-heading\">Recommended reading<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/agriture.jp\/en\/oem\/\">Commercial dried vegetables<\/a> \/ <a href=\"https:\/\/agriture.jp\/en\/oem\/dry\/\">dry processing<\/a> \/ <a href=\"https:\/\/agriture.jp\/en\/product\/\">Product lineup<\/a> \/ <a href=\"https:\/\/agriture.jp\/en\/word\/vegetable-dashi\/\">Vegetable dashi<\/a> \/ <a href=\"https:\/\/agriture.jp\/en\/word\/dtoc\/\">DtoC<\/a><\/p>","protected":false},"featured_media":858,"template":"","meta":{"_acf_changed":false,"swell_btn_cv_data":"","ssp_meta_description":"DtoC\u3068\u306f\u300cDirect to Consumer\u300d\u306e\u7565\u3067\u3001\u30e1\u30fc\u30ab\u30fc\u3084\u30d6\u30e9\u30f3\u30c9\u304c\u81ea\u793eEC\u30b5\u30a4\u30c8\u3084SNS\u3092\u901a\u3058\u3066\u3001\u6d88\u8cbb\u8005\u306b\u76f4\u63a5\u5546\u54c1\u3092\u8ca9\u58f2\u3059\u308b\u30d3\u30b8\u30cd\u30b9\u30e2\u30c7\u30eb\u3092\u6307\u3057\u307e\u3059\u3002","ssp_meta_keyword":"\u91ce\u83dc\u30b5\u30d7\u30ea","ssp_meta_canonical":"","ssp_meta_robots":"","ssp_meta_title":""},"tags":[81],"class_list":["post-545","word","type-word","status-publish","has-post-thumbnail","hentry","tag-agriculture"],"acf":[],"_links":{"self":[{"href":"https:\/\/agriture.jp\/en\/wp-json\/wp\/v2\/word\/545","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/agriture.jp\/en\/wp-json\/wp\/v2\/word"}],"about":[{"href":"https:\/\/agriture.jp\/en\/wp-json\/wp\/v2\/types\/word"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/agriture.jp\/en\/wp-json\/wp\/v2\/media\/858"}],"wp:attachment":[{"href":"https:\/\/agriture.jp\/en\/wp-json\/wp\/v2\/media?parent=545"}],"wp:term":[{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/agriture.jp\/en\/wp-json\/wp\/v2\/tags?post=545"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}