{"id":514,"date":"2026-04-07T15:39:00","date_gmt":"2026-04-07T06:39:00","guid":{"rendered":"http:\/\/agriture.jp\/?post_type=word&p=514"},"modified":"2026-04-19T19:10:41","modified_gmt":"2026-04-19T10:10:41","slug":"fair-trade","status":"publish","type":"word","link":"https:\/\/agriture.jp\/en\/word\/fair-trade\/","title":{"rendered":"Fair trade"},"content":{"rendered":"
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Fair trade refers to a system that conducts fair trade between producers and consumers, supporting producers' improved livelihoods and sustainable production. Small-scale farmers and workers in developing countries in particular are the focus, emphasizing guarantees of fair prices, improved labor conditions, and returns to local communities. For example, coffee, cacao, and bananas are representative traded items, and while protecting agriculture rooted in the natural conditions and culture of each production area, it also leads to reducing environmental impact. Fair trade is not merely a transaction but is spreading worldwide as a \"connected economy\" in which producers and consumers build the future together.<\/h2>\n\n\n\n

Fair trade refers to a structure that achieves \"fair trade\" between producers in developing countries and consumers in developed countries. It's an international effort to support producers in receiving fair compensation and continuing sustainable livelihoods and production.<\/p>\n\n\n\n

Coffee, cacao, bananas, and cotton products are representative fair-trade goods, and it's spreading not only to food but to diverse fields such as cosmetics and clothing.<\/p>\n\n\n\n

The features and background of fair trade<\/h2>\n\n\n\n

Guaranteed fair price: guaranteeing a minimum price even if the market price falls<\/p>\n\n\n\n

Premium system: providing funds returned to the local community (school construction, medical support, etc.)<\/p>\n\n\n\n

Environmental consideration: high affinity with reduced pesticides and organic cultivation<\/p>\n\n\n\n

Background: it began in Europe in the 1960s, and the Fairtrade Labelling Organizations International (FLO) was established in 1989<\/p>\n\n\n\n

Trend: in Japan too, awareness has risen with the spread of the SDGs and ethical consumption<\/p>\n\n\n\n

Examples of Agriture's use of fair trade<\/h2>\n\n\n\n

Proposing combinations with OEM materials using fair-trade certified cacao and coffee<\/p>\n\n\n\n

An effort to position domestic dried vegetables and non-standard products as a \"domestic version of fair trade\"<\/p>\n\n\n\n

Proposing food gifts combining fair-trade raw materials as sustainable novelties<\/p>\n\n\n\n

Adding value by attaching a \"fair trade\" label when developing products for overseas markets<\/p>\n\n\n\n

Related keywords<\/h2>\n\n\n\n

Ethical Consumption<\/a><\/p>\n\n\n\n

Sustainable<\/a><\/p>\n\n\n\n

Organic cultivation<\/p>\n\n\n\n

SDGs<\/a><\/p>\n\n\n\n

Fair trade<\/p>\n\n\n\n

Related articles<\/h2>\n\n\n\n

What is Fair Trade? The latest 2025 trends and future outlook<\/a><\/p>\n\n\n\n

What Is Fair Trade Certification? A Complete Explanation of the Mechanism and Significance<\/a><\/p>\n\n\n\n

A sustainable future achieved by rethinking fair-trade consumption<\/a> <\/p>\n\n\n\n

FAQ<\/h2>\n\n\n\n

Q1. What is the difference between fair trade and organic?
A. Fair trade aims at fair trade and producer support, while organic is a standard concerning cultivation methods that don't use chemical fertilizers or pesticides. Many products hold both certifications.<\/p>\n\n\n\n

Q2. Are fair-trade products expensive?
A. They're generally on the higher side than ordinary products, but fair compensation to producers and social returns are included, and the social significance is valued.<\/p>\n\n\n\n

See Agriture's fair-trade business here<\/a><\/p>","protected":false},"featured_media":829,"template":"","meta":{"_acf_changed":false,"swell_btn_cv_data":"","ssp_meta_description":"\u30d5\u30a7\u30a2\u30c8\u30ec\u30fc\u30c9\u3068\u306f\u3001\u767a\u5c55\u9014\u4e0a\u56fd\u306e\u751f\u7523\u8005\u3068\u5148\u9032\u56fd\u306e\u6d88\u8cbb\u8005\u306e\u9593\u3067\u300c\u516c\u6b63\u306a\u53d6\u5f15\u300d\u3092\u5b9f\u73fe\u3059\u308b\u4ed5\u7d44\u307f\u3092\u6307\u3057\u307e\u3059\u3002\u751f\u7523\u8005\u304c\u9069\u6b63\u306a\u5bfe\u4fa1\u3092\u53d7\u3051\u53d6\u308a\u3001\u6301\u7d9a\u53ef\u80fd\u306a\u751f\u6d3b\u3084\u751f\u7523\u3092\u7d99\u7d9a\u3067\u304d\u308b\u3088\u3046\u652f\u63f4\u3059\u308b\u56fd\u969b\u7684\u306a\u53d6\u308a\u7d44\u307f\u3067\u3059\u3002","ssp_meta_keyword":"\u30d5\u30a7\u30a2\u30c8\u30ec\u30fc\u30c9","ssp_meta_canonical":"","ssp_meta_robots":"","ssp_meta_title":""},"tags":[69],"class_list":["post-514","word","type-word","status-publish","has-post-thumbnail","hentry","tag-ingredient"],"acf":[],"_links":{"self":[{"href":"https:\/\/agriture.jp\/en\/wp-json\/wp\/v2\/word\/514","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/agriture.jp\/en\/wp-json\/wp\/v2\/word"}],"about":[{"href":"https:\/\/agriture.jp\/en\/wp-json\/wp\/v2\/types\/word"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/agriture.jp\/en\/wp-json\/wp\/v2\/media\/829"}],"wp:attachment":[{"href":"https:\/\/agriture.jp\/en\/wp-json\/wp\/v2\/media?parent=514"}],"wp:term":[{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/agriture.jp\/en\/wp-json\/wp\/v2\/tags?post=514"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}